
Music, Culture, and the Future: Reflections for NYE 2024
As we bid farewell to 2024, a year marked by global challenges and transformative progress, and welcome 2025 with optimism, the world of underground music, culture, and sustainability continues to evolve as a beacon of creativity and resilience. Drawing inspiration from William MacAskill’s What We Owe the Future (2022), we find ourselves compelled to examine the long-term implications of our actions today—not just for music, but for humanity’s broader cultural and environmental legacy.
In the context of underground music and sustainability, events have emerged as pioneers, showcasing the power of music to inspire, unite, and advocate for a better future.
2024: The Year of the Wood Dragon – A Catalyst for Transformation
In the Chinese Zodiac, the Year of the Wood Dragon symbolizes power, growth, and creativity. These qualities resonate with the transformative events shaping the underground music scene, particularly in Da Nang, Hoi An, and across Southeast Asia.
What We Owe the Future: Applying MacAskill’s Ideas to Music and Culture
William MacAskill’s What We Owe the Future challenges us to think long-term about our impact. For the music industry, this translates into creating systems that prioritize sustainability, inclusivity, and resilience. How can we ensure that underground music not only survives but thrives in ways that positively influence future generations?
Long-Term Thinking in Music
MacAskill’s call for “longtermism” resonates with the underground music scene’s ethos of building lasting communities. From Da Nang’s grassroots venues to global festivals, the focus is shifting toward investments in infrastructure, education, and sustainability. Initiatives like Da Nang Community Radio exemplify this approach by fostering a culture of collaboration and inclusivity.
Cultural Preservation and Evolution
As the Wood Dragon heralds creativity, we owe it to future generations to preserve cultural traditions while embracing innovation. In 2024, artists and organizers in Vietnam and beyond have skillfully blended traditional Vietnamese motifs with modern electronic music, creating a unique cultural hybrid that honors the past while looking forward.
Looking Ahead: The Wood Snake in 2025 and the Fire Horse in 2026
2025: The Year of the Wood Snake – Strategic Growth
In the Chinese Zodiac, the Year of the Wood Snake signifies strategy, wisdom, and transformation. For the music industry, this is a call to think strategically about sustainability, technology, and audience engagement.
- Technological Innovations: AI-driven music curation and blockchain for transparent artist royalties are likely to play a pivotal role in shaping the industry.
- Strategic Partnerships: Festivals are expected to deepen collaborations with environmental organizations, embedding sustainability into their core missions.
2026: The Year of the Fire Horse – Passionate Action
The Year of the Fire Horse will bring energy, dynamism, and boldness. This fiery spirit is likely to manifest in groundbreaking events and performances that challenge the status quo. Expect to see even more daring artistic collaborations and experimental event formats.
Building a Sustainable Future for Music: Actionable Steps for 2025 and Beyond
For Event Organizers
- Adopt Sustainable Practices: Implement renewable energy solutions, reduce waste, and offset carbon footprints.
- Prioritize Inclusivity: Create spaces where diverse voices and perspectives are celebrated.
For Artists and DJs
- Advocate for Change: Use your platform to promote environmental awareness and community engagement.
- Embrace Cultural Fusion: Incorporate traditional elements into your music to celebrate heritage while innovating.
For Investors and VCs
- Fund Green Initiatives: Support events and technologies that prioritize sustainability.
- Nurture Long-Term Impact: Invest in platforms that foster collaboration, education, and inclusivity.
For the Environmentally Conscious
- Support Eco-Friendly Events: Choose festivals and venues that prioritize green practices.
- Spread Awareness: Share stories about sustainable efforts in the music industry.
Conclusion: A Call to Action for NYE 2024
As we step into 2025, inspired by the energy of the Wood Dragon, we carry forward the lessons and achievements of the past year. Whether through music, cultural fusion, or sustainability, the underground music scene continues to light the way for a brighter, more inclusive future.
Let’s celebrate what we’ve achieved and commit to building a world that reflects the best of our creativity, resilience, and long-term thinking.
How will you contribute to the future of music and culture in 2025?
Share your ideas and join the conversation.